Enrique C. Cachero Jr.’s (Eric) artistic mission is to seek out new ways of visual   representation of otherwise ordinary images – a tree, a hut, leaves and flowers, a   face, even match sticks. His underpinning aim though is to promote the Filipino  heritage as well as take a place in the international arena of world class art. Thus,   since his retirement from advertising graphics and multimedia, this has been his  driving passion. 

Eric Cachero, born in 1953, completed a fine arts degree from the College of Fine Arts & Design of the University of  Santo Tomas. During college, Cachero served actively in various capacities for the college newspaper, as photographer,  illustrator and correspondent. Upon graduation from college, Cachero worked in various design studios producing  graphic design and multimedia materials for advertising applications. Later on, he set up an animation studio that hoped  to produce Filipino original content as well as take on outsourced work. Although Cachero still produces materials for  commercial applications, currently he spends a lot of time on fine visual arts. 

Although a late-comer in the fine art scene, Eric won international awards starting 2010. Eric’s works are suffused with  color and detail. He believes this is the expression of his creative passion intended to manifest joy, rejoicing and  happiness.